SANTA MONICA, Calif., Nov. 21, 2014 /PRNewswire/ — IMAX Corporation (NYSE:IMAX; TSX:IMX) today announced that the 3D action-adventure film Dragon Blade, starring Jackie Chan, John Cusack and Adrien Brody, will be digitally re-mastered in the immersive IMAX® 3D format and released by Shanghai Film Group Corporation in IMAX® theatres in China on Feb. 19. Golden Network Asia Limited is handling distribution rights to the film elsewhere internationally.
In addition to Dragon Blade, IMAX will release the two-part 3D historical epic The Crossing, of which the first installment is set for release in China on Dec. 2. The Crossing: Part Two will be released in that market in May 2015.
“Our dedication to bringing unparalleled cinema to China by partnering with the best filmmakers and celebrated actors such as Jackie Chan is paramount to the vision here at IMAX,” said IMAX CEO Richard L. Gelfond. “IMAX has been at the forefront of the cinema industry in China for the last 15 years, and with a growing network and the addition of more locally produced films, we expect to help continue to grow the entertainment ecosystem in that country for all parties involved.”
Chan stated: “From CZ12 to Police Story 2013, and now Dragon Blade, it’s my honor and pleasure to work with IMAX again. The Chinese film industry is growing rapidly; and, as such, Chinese audience expectations are also increasing. That’s why IMAX’s participation in China is very important. I hope IMAX and I will continue to collaborate on future projects, and I am looking forward to see Dragon Blade on IMAX screens during Chinese New Year.”
Dragon Blade, from director Daniel Lee (White Vengeance, 14 Blades), follows a Roman general (Cusack) who, after crossing into China, befriends a former high-ranking Chinese official, played by Chan. Set in 48 B.C., Dragon Blade tells the thrilling story of heroism, friendship and betrayal, which has never before been depicted on film. Visualizer Films produced the film. Sparkle Roll Media, Huayi Brothers, Shanghai Film Group, Home Media and Entertainment, Shenzhen Tencent Video Culture Communication and China Film all served as primary investors.
The IMAX® 3D release of Dragon Blade will be digitally re-mastered into the image and sound quality of The IMAX Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology. The crystal-clear images, coupled with IMAX’s customized theatre geometry and powerful digital audio, create a unique environment that will make audiences feel as if they are in the movie.
About IMAX China
IMAX China is a wholly-owned subsidiary of IMAX Corporation, and is incorporated under the laws of Hong Kong. IMAX China was established by IMAX Corporation specifically to oversee the expansion of IMAX’s business throughout Greater China.
About IMAX Corporation
IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX’s network is among the most important and successful theatrical distribution platforms for major event films around the globe.
IMAX is headquartered in New York, Toronto and Los Angeles, with offices in London, Tokyo, Shanghai and Beijing. As of September 30, 2014, there were 880 IMAX theaters (751 commercial multiplexes, 19 commercial destinations and 110 institutions) in 60 countries.
IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience®, The IMAX Experience® and IMAX Is Believing® are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).
This press release contains forward looking statements that are based on IMAX management’s assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. These risks and uncertainties are discussed in IMAX’s most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q.