Uncommon Wisdom Daily takes a look at IMAX Corporation’s recent theater deals and international expansion:
The key to success for IMAX is growing its footprint of movie screens. More screens = more money.
And yes, IMAX is rapidly growing its screen count. In 2010, IMAX increased the number of screens from 288 to 370, a 28% increase. Of those, 240 are in the United States/Canada and 130 are international.
IMAX plans on installing 85 more screens in 2011.
IMAX estimates the United States can accommodate 450 screens plus another 800 internationally. The process of growing from the current 370 movie screens to 1,250 is why you want to own IMAX.
Additionally, the number of new movies released in IMAX format is growing every year. In 2007, only seven films were produced in IMAX format, but that number grew to 15 films in 2010.
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