BMZ Review: National Parks Adventure

June 22, 2016 – 12:37 pm | Permalink

National Parks Adventure
By Ann Coates

The latest addition to the considerable MacGillivray Freeman Films Large Format oeuvre is National Parks Adventure, a film that contains all the expected characteristics of an MFF film — the outdoors, fun activities, innocuous musical soundtrack, and above all else, simply beautiful images. The film perhaps contains the most dazzling imagery of the natural world that director Greg MacGillivray has ever captured.

Narrated by Robert Redford, a road trip with mountaineer Conrad Anker and friends frames the film and narrative. Through Anker, photographer Max Low, and artist Rachel Pohl, the audience travels to several national parks to experience the innate beauty of the American wilderness. The film captures our three adventurers on various activities, from rock climbing to ice climbing to kayaking and mountain biking. Such recreation is nice enough adding some hint of adventure, but really just feels like a cliché expression of “one with nature.”

More compelling are the films quiet moments when not a single person is around, and the camera allows the landscape to simply sit before us. Here the film in a sense becomes a meditation on beauty without comment. It is an act of looking, and with just that expresses the indescribable beauty of the natural world. And the images within the film are quite spectacular from the reflections of a green valley on clear, translucent water to the diverse, other-worldly colors seen within a steaming geyser.

An addition of 3D is a nice touch, but not absolutely necessary to experience the wonder of this film. Simply by presenting these splendid images of our national parks compels one with a desire to protect and conserve what could ultimately be lost through thoughtless, callous human behavior. On a side note, communicated throughout the film are Native American beliefs of the natural world, beliefs based on respect and appreciation. But not one Native American appears on screen or in any significant role within the film. We only glimpse this perspective distantly, disconnected from the actual activities onscreen. Makes climbing a millennia-old rock or biking down a pristine mountain seem a bit arrogant, but I’ll just sit here and sip my tea.

IMAX AND CINEWORLD GROUP PLC SIGN FIVE-THEATRE AGREEMENT

June 22, 2016 – 11:44 am | Permalink

IMAX’s Largest European Partner to Add New Theatres Across UK and Other European Markets

BARCELONA, Spain, June 22, 2016 /PRNewswire/ — Today at the 2016 CineEurope Conference in Barcelona, Spain, IMAX Corporation (NYSE: IMAX) announced an expansion of its partnership with Cineworld Group PLC (the “Group”) for an additional five IMAX® theatres. Under the terms of the agreement, the theatres will be installed in new multiplexes in the UK and across other European markets. The parties also announced, under a previous agreement, that an IMAX theatre will be added at Cineworld’s new, flagship complex located in Plymouth, England – a new area for IMAX. Today’s five-theatre deal brings the Group’s total IMAX commitment to 40 theatres, reinforcing the exhibitor’s position as the largest IMAX exhibitor in Europe.

“Cineworld Group is a long-time partner with a true commitment to the IMAX brand. Since 2012, the Group has nearly tripled its IMAX footprint and we’re delighted that they continue to expand with us,” said Andrew Cripps, President of International and EVP, IMAX Corporation. “With an IMAX presence that spans eight countries, both in developed markets such as the UK and emerging markets such as Romania under the Group’s Cinema City brand, Cineworld’s IMAX success is a testament to the fact that cinemagoers across diverse economic and geographic boundaries are willing to pay a premium for the best-quality experience.”

“Our strategy is simple – to deliver a great experience for all cinemagoers, every time. IMAX is a key enabler of this strategy, offering the most immersive cinema experience that cannot be replicated at home,” said Mooky Greidinger, CEO of Cineworld Group PLC. “We are proud to deepen our IMAX partnership with today’s agreement. With a tremendous film slate ahead, we look forward bringing The IMAX Experience® to more guests across our circuit.”

About Cineworld Group PLC

The Group is the second largest operator of cinemas in Europe, operating in nine countries. The enlarged Group was formed by the combination of Cineworld and Cinema City in February 2014. Cineworld is the number one operator by market share in the UK & Ireland with 81 cinemas under the Cineworld brand and 21 Picturehouse cinemas. Cinema City operates 99 cinemas in seven countries under the Cinema City and Yes Planet Brands. Cineworld Group PLC is a public company listed on the London Stock Exchange.

More information can be found at www.cineworldplc.com

About IMAX Corporation
IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX’s network is among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with offices in London,Tokyo, Shanghai and Beijing. As of Mar. 31, 2016, there were 1,066 IMAX theatres (952 commercial multiplexes, 17 commercial destinations and 97 institutions) in 68 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code “HK.1970.”

IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience®, The IMAX Experience®, IMAX Is Believing® and IMAX nXos® are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).

This press release contains forward looking statements that are based on IMAX management’s assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. These risks and uncertainties are discussed in IMAX’s most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q

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IMAX AND AMC THEATRES® SIGN 25-THEATRE DEAL

June 22, 2016 – 11:34 am | Permalink

Agreement with IMAX’s Largest North American Exhibitor
Builds on Recent IMAX Domestic Box Office Success

NEW YORK and LEAWOOD, Kan., June 22, 2016 /PRNewswire/ — IMAX Corporation (NYSE: IMAX) and AMC Theatres (NYSE: AMC) today announced an expansion of the companies’ existing full joint revenue sharing arrangement with the addition of 25 IMAX® at AMC theatres. The theatres are expected to be installed in 2016 through 2019 at both existing and new–build AMC locations, with the majority of the IMAX at AMC theatres opening within the next two years. The cities include New York, Los Angeles and Houston as well as strategic smaller-tier markets that AMC and IMAX believe present further growth opportunities. Today’s agreement brings AMC’s total IMAX commitment to 185 theatres and reinforces its position as the largest IMAX exhibitor in North America.

“We are delighted to further expand our partnership with our long-term partner, AMC. Today’s deal is a further indication of the continued growth opportunities for IMAX in North America – where our box office grew by 87 percent in the first quarter, fueled by blockbuster titles such as Star Wars: The Force Awakens, Deadpool, and Batman v. Superman: Dawn of Justice,” said IMAX CEO Richard L. Gelfond. “More than ever, audiences are seeking premium and differentiated offerings and, together with AMC, we will continue to deliver guests what we believe to be the best out-of-home entertainment experience for today’s biggest event movies.”

“Box office returns continue to demonstrate that our guests enjoy the premium experience our IMAX theatres offer, and we are tremendously excited to be bringing this experience to even more guests and new markets over the next couple of years,” said Adam Aron, AMC CEO and President. “We are committed to growing IMAX at AMC and expect to remain IMAX’s largest U.S. partner for many, many years to come.”

About AMC Theatres

AMC Theatres® delivers distinctive and affordable movie-going experiences in 385 theatres with 5,380 screens located primarily in the United States. AMC has propelled innovation in the theatrical exhibition industry and continues today by delivering more comfort and convenience, enhanced food & beverage, greater engagement and loyalty, premium sight & sound, and targeted programming. AMC operates the most productive theatres in the country’s top markets, including No. 1 market share in the top three markets (NY, LA, Chicago)
http://www.amctheatres.com.

About IMAX Corporation

IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX’s network is among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with offices in London,Tokyo, Shanghai and Beijing. As of Mar. 31, 2016, there were 1,066 IMAX theatres (952 commercial multiplexes, 17 commercial destinations and 97 institutions) in 68 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code “HK.1970.”

IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience®, The IMAX Experience®, IMAX Is Believing® and IMAX nXos® are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).

This press release contains forward looking statements that are based on IMAX and AMC managements’ assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. These risks and uncertainties are discussed in IMAX and AMC’s most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q and their other public filings.

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IMAX® CHINA AND CHINA MEDIA CAPITAL TAKE NEXT STEPS FOR $50 MILLION CHINA FILM FUND

June 22, 2016 – 11:19 am | Permalink

SHANGHAI, June 15, 2016 /PRNewswire/ — IMAX Corporation (NYSE: IMAX) and IMAX China (HK.1970) today announced the completion of the formative agreements to establish the IMAX China Film Fund with partner China Media Capital (“CMC”). The China Film Fund, which will initially be capitalized with $50 million, will co-finance approximately 15 Mandarin-language tentpole films over three years. The Fund will target productions that can leverage the IMAX® brand, technology, relationships, and release windows.

The China Film Fund will take advantage of favorable trends in the Chinese market, strengthening the IMAX brand and capitalizing on relationships with studio, exhibitor and local distribution partners, as well as content creators. The Fund will enhance an already successful IMAX slate of Chinese DMR films and leverage CMC’s experience within China’s content creation industry.

The Fund will target contributions of between $3 million and $7 million per film, and will operate under an IMAX-CMC greenlight committee. IMAX and CMC may potentially bring in other investors to increase the size of the Fund.

“Our strong relationships with China’s most acclaimed studios and filmmakers mirror those we’ve established in Hollywood, thanks to the support of our valued partner CMC,” said IMAX CEO Richard L. Gelfond. “The Fund will further deepen our ties in the China film industry and allow us to generate the highest-quality Mandarin content for Chinese and international audiences alike. Our commitment to the success of our business in China and its filmmaking community is unwavering. Together, we are excited to launch a new and exciting chapter of filmmaking in China.”

“The appetite for premium Chinese content among the nation’s moviegoers continues to grow. The Fund is an outgrowth of CMC’s privileged capability and extensive connections in the Chinese film industry and IMAX’s beloved brand and differentiated cinematic experience. We hope this will support the creation of more tentpole Mandarin-language films,” said CMC ChairmanRuigang Li. “Together we are thrilled to play a strategic role in shaping the future of filmed entertainment in China.”

“Our early involvement in the Chinese cinema industry has afforded us tremendous brand value and has helped cement IMAX as the go-to format for blockbuster movies,” added Jiande Chen, CEO, IMAX China. “The Fund is a part of our continued growth and evolution within China that coincides with the nation’s growing cinema industry and trend toward locally-produced blockbuster content, which along with CMC we will now help to finance.”

About IMAX China
IMAX China is a majority-owned subsidiary of IMAX Corporation, and is incorporated under the laws of Hong Kong. IMAX China was established by IMAX Corporation specifically to oversee the expansion of IMAX’s business throughout Greater China.

About IMAX Corporation
IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX’s network is among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with offices in London, Tokyo, Shanghai and Beijing. As of Mar. 31, 2016, there were 1,066 IMAX theatres (952 commercial multiplexes, 17 commercial destinations and 97 institutions) in 68 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code “HK.1970.”

IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience® and The IMAX Experience® are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).

About China Media Capital(CMC)
China Media Capital (“CMC”), founded and chaired by Ruigang Li, is China’s prominent investment and operating platform dedicated to media & entertainment, Internet & mobile, and lifestyle. CMC has created and supported the growth of a wide range of industry leaders in key sub-sectors across content, platform, and technology, including film, television, sports, location-based entertainment, music, game, ticketing, VR, smart TV, advertising, e-commerce, financial media, financial and media data service. CMC’s portfolio include Star China, IMAX China, Flagship Entertainment, Oriental DreamWorks, TVB, Whaley Technologies, Imagine Entertainment, Shaw Brothers, Base FX, Infinity Pictures, Dream Center, Daylight Entertainment, IPCN, Bilibili, China Sports Media, City Football Group, Soccer World, SECA, Caixin, Charm, Sumscope, Yoho, Secoo, SNH48, Loonggame, Ourgame ,EJOY, Wepiao, Gewara, Broadway Global Ventures, and Eleme.

This communication shall not constitute an offer to sell or the solicitation of an offer to invest in the fund, nor shall there be any sale of an interest in the fund to any party to whom the offer of such an investment is prohibited.

This press release contains forward looking statements that are based on IMAX management’s assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. These risks and uncertainties are discussed in IMAX’s most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q.

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Images from new Giant Screen film Aircraft Carrier: Guardians of the Sea

June 16, 2016 – 3:27 pm | Permalink

Check out these images from the new Giant Screen film, Aircraft Carrier: Guardians of the Sea.

The mission to protect and defend the world’s oceans has become far more complex and challenging in recent years, and naval aviation has become increasingly vital to success. One of the greatest engineering feats in the history of warfare, the modern Nimitz-class carrier is a masterpiece of technology, and the flagship of the fleet. With RIMPAC, the world’s largest and most comprehensive international maritime training exercise providing a stunning visual context for the story, find yourself aboard the USS Ronald Reagan alongside the 5,000 highly skilled sea and air personnel conducting flight operations in the midst of the simulated war exercises taking place there. Rarely has there been a topic so visually suited and compelling for IMAX® and other giant screen theaters.

The film opens tomorrow in IMAX, Giant Screen, and other specialty venues.



BMZ Film Page >>

IMAX CHINA UNVEILS 2016 SUMMER CHINESE LOCAL-LANGUAGE FILM SLATE

June 15, 2016 – 3:31 pm | Permalink

Cold War II, For a Few Bullets, Skiptrace and Time Raider to be released in IMAX® theaters across China

SHANGHAI, June 13, 2016 /PRNewswire/ — IMAX Corporation (NYSE: IMAX) and IMAX China Holding Inc. (HKSE.1970) announced that four Chinese titles will be digitally re-mastered in the immersive IMAX format and released in more than 290 IMAX® theatres across China this summer. The high-profile film slate includes Edko Films’ Cold War 2; For a Few Bullets, released by Wanda Media; Jackie Chan’s Skiptrace, released by Talent International Film Co. Ltd.; and Time Raider, co-produced by Le Vision Pictures and Shanghai Film Group. The four local-language films, which have confirmed release dates in China from July through August, are highly anticipated by moviegoers.

Directed by Lok Man Leung and Kim-ching Luk, Cold War 2, in IMAX® 3D, will be released on July 8 with several acclaimed film stars including Aaron Kwok, Chow Yun-fat and Leung Ka Fai. This will be the second time IMAX has partnered with Edko Film Ltd., following the success of Monster Hunt.

Skiptrace is Renny Harlin’s 3D action-adventure film, starring Jackie Chan and Fan Bingbing. In Jackie Chan’s fourth IMAX films, fast-paced action sequences and large-scale scenes will bring a truly immersive experience to moviegoers on IMAX screens when it is released July 22.

As one of the most anticipated 3D adventure films this summer, Time Raider is directed by Daniel Lee (Dragon Blade) and co-produced by Shanghai Film Group and Le Vision. The suspenseful and visual nature of this film, combined with the cultural interest in treasure-hunting, makes it ideal for the IMAX format.

For a Few Bullets is Wanda Media’s tentpole action comedy film. Directed by Pan Dongzi, the film features Lin Gengxin, Zhang Jingchu and Liu Xiaoqing. It is expected to continue the successful track record of IMAX and Wanda Media’s partnership, including Go Away Mr. Tumor and Mojin-The Lost Legend. For a Few Bullets will hit IMAX theaters on July 15.

“The strong IMAX local-language film slate this summer is a testament to our solid and broad relationships with top Chinese studios and filmmakers, which have always been a key priority for IMAX,” said Greg Foster, Senior Executive Vice President, IMAX Corp. and CEO of IMAX Entertainment. “We are delighted to join our longtime partners Wanda Media, along with Shanghai Film Group, Edko Film, Le Vision Pictures and Talent International Film, in bringing the highest-quality film content and most inspiring cinematic experience to Chinese moviegoers in the coming months. In fact, there is such a great demand for local-language product that we are considering adding more to our summer slate.”

About IMAX China

IMAX China is a subsidiary of IMAX Corporation, and is incorporated under the laws of Cayman Islands. IMAX China was established by IMAX Corporation specifically to oversee the expansion of IMAX’s business throughout Greater China. IMAX China trades on the Hong Kong Stock Exchange under the stock code “HK.1970.”

About IMAX Corporation
IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX’s network is among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with offices inLondon, Tokyo, Shanghai and Beijing. As of Mar. 31, 2016, there were 1,066 IMAX theatres (952 commercial multiplexes, 17 commercial destinations and 97 institutions) in 68 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code “HK.1970.”

IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience®, The IMAX Experience®, IMAX Is Believing® and IMAX nXos® are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).

This press release contains forward looking statements that are based on IMAX management’s assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. These risks and uncertainties are discussed in IMAX’s most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q.

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IMAX Corporation to Support GSCA 2016 International Conference and Trade Show As Partner-Level Sponsor

June 15, 2016 – 11:00 am | Permalink

June 15, 2016—The Giant Screen Cinema Association (GSCA) is thrilled to announce that IMAX Corporation has generously signed on as a partner-level sponsor, the highest level of support, for the GSCA 2016 International Conference and Trade Show in Toronto on October 4-7.

IMAX’s contribution will support the conference’s opening reception and the GSCA Achievement Awards, both to be held at Toronto’s Fairmont Royal York Hotel the evening of October 4. During the ceremony, GSCA will present awards for giant screen filmmaking, marketing, and education, while IMAX will present awards for projection excellence and induct a classic film into the IMAX Hall of Fame. IMAX’s Technical Services and IMAX Post/DKP teams will also provide assistance for screenings in IMAX digital laser projection at the Cineplex Scotiabank IMAX Theatre and 15 perf/70mm film at the Ontario Science Centre Omnimax Theatre throughout the conference.

“IMAX has been such a valued and reliable partner,” says GSCA Executive Director Tammy Seldon. “Financial support is only part of their contribution. The IMAX team, particularly David and Patricia Keighley and everyone at IMAX Post/DKP, works tirelessly to help us coordinate screenings of new films and films in the pipeline to ensure producers’ work is projected flawlessly and the conference runs smoothly and efficiently. We appreciate their continued partnership.”

“We really enjoy celebrating the industry and paying tribute to the many people who have dedicated their lives to it,” says Mike Lutz, IMAX Vice President of Institutional Sales and Client Services. “The Achievement Awards evening always reminds us of how special the craft is and how much potential there is in its future.”

The GSCA International Conference and Trade Show is the largest gathering of educational giant screen and immersive cinema professionals. The 2016 event will be held on October 4-7 at the Cineplex Scotiabank IMAX Theatre in Toronto and will feature new films, films in production, projects in development, professional development sessions, a technical session, trade show, and the GSCA Achievement Awards. On October 6, the Ontario Science Centre will host screenings of new film presentations on the IMAX 15-perf/70mm system in the Shoppers Drugmart Omnimax dome theater. Conference registration and other event details are available at http://www.giantscreencinema.com.

About GSCA
The Giant Screen Cinema Association’s mission is to facilitate communication, information sharing, and the development of best practices to support the production and exhibition of original, high-quality, educational, and entertaining giant screen cinema experiences. GSCA’s membership includes more than 260 organizations in nearly 30 countries. Member organizations include giant screen filmmakers, distributors, theaters, suppliers, manufacturers, and students from around the world. Visit www.giantscreencinema.com for further information. Connect with GSCA on Facebook (https://www.facebook.com/giantscreencinema) and Twitter (https://twitter.com/gsca). Questions about the GSCA or the conference should be directed to Tammy Seldon at tammy@giantscreencinema.com.

About IMAX Corporation
IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX’s network is among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with offices in London, Tokyo, Shanghai and Beijing. As of Mar. 31, 2016, there were 1,066 IMAX theatres (952 commercial multiplexes, 17 commercial destinations and 97 institutions) in 68 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code “HK.1970.”

IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience®, The IMAX Experience®, IMAX Is Believing® and IMAX nXos® are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).

WARCRAFT SHATTERS IMAX OPENING-DAY BOX OFFICE RECORDS; GROSSES $5.32 MILLION, OR RMB 35 MILLION ON 290 IMAX® SCREENS ACROSS CHINA

June 14, 2016 – 1:45 pm | Permalink

Cultural phenomenon drives best-ever opening day and midnight show record for IMAX in China

SHANGHAI, June 8, 2016 /PRNewswire/ — IMAX Corporation (NYSE: IMAX) and IMAX China (HKSE: 1970) today announced that Warcraft, released by Legendary Pictures, scored a record-setting opening day – including midnight shows – in 290 IMAX® theatres across China with box office of $5.33 million, or RMB 35 million. The new all-time record surpassed the previous record-holder Furious 7‘s RMB 31 million. In addition, Warcraft also breaks the IMAX midnight show (RMB 9.03 million) and presale (RMB 53.8 million) record in China, driven by its strong following.

Warcraft was adapted by Blizzard Entertainment’s video game juggernaut and its release date in China is two days ahead of North America. Of the total for midnight grosses, Wanda’s 151 IMAX screens accounted for RMB 4.7 million, or nearly half.

John Zeng, President and board director of Wanda Cinema Line Corporation said: “I’m thrilled to see what Wanda IMAX screens have achieved in presale and midnight show box office, which is the best example to show that the pairing of Wanda Cinema’s premier theater environment and IMAX technologies has been strongly recognized by the Chinese moviegoers. And I believe it is only the start for Warcraft‘s journey in China.”

Warcraft presents a spectacular world for moviegoers and IMAX is definitely the best way to experience the scenes. We are excited about this incredible opening across IMAX screens in China and look forward to the future partnership with IMAX to bring new record-setting films to the moviegoers,” said Peter Loehr, Managing Director of Legendary East.

Warcraft has become a true cultural phenomenon in China, and IMAX is pleased that the fans’ passion and loyalty has translated into this record-setting opening day for IMAX,” said Greg Foster, Senior Executive Vice President, IMAX Corp. and CEO of IMAX Entertainment. “Congratulations to Legendary, Wanda, Universal and all of our other partners involved in this film. We are proud that our collaboration has resulted not only in these fantastic numbers, but has launched a new cinematic franchise.”

The IMAX® 3D release of Warcraft will be digitally re-mastered into the image and sound quality of The IMAX Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology. The crystal-clear images, coupled with IMAX’s customized theatre geometry and powerful digital audio, create a unique environment that will make audiences feel as if they are in the movie.

About IMAX China Holding, Inc.

IMAX China (HKSE: 1970) is a leading cinematic technology provider, the exclusive licensee of the IMAX brand and technology and the sole commercial platform for the release of IMAX format films in Greater China. Standing for the highest quality and most immersive motion picture entertainment experience, the IMAX brand is one of the strongest entertainment brands in Greater China, having had a presence in the PRC for nearly 15 years. IMAX China is a subsidiary of IMAX Corporation, and is incorporated under the laws of Hong Kong. OnOctober 8, 2015 shares of IMAX China began trading on the Hong Kong Stock Exchange under the stock code “HK.1970.”

About IMAX Corporation

IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX’s network is among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with offices inLondon, Tokyo, Shanghai and Beijing. As of Mar. 31, 2016, there were 1,066 IMAX theatres (952 commercial multiplexes, 17 commercial destinations and 97 institutions) in 68 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code “HK.1970.”

IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience®, The IMAX Experience®, IMAX Is Believing® and IMAX nXos® are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).

This press release contains forward looking statements that are based on IMAX management’s assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. These risks and uncertainties are discussed in IMAX’s most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q.

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IMAX AND SICHUAN LUMIÈRE PAVILIONS COMPANY LTD. SIGN 10-THEATRE FULL REVENUE SHARE AGREEMENT IN CHINA

June 13, 2016 – 5:39 pm | Permalink

Deal More than Doubles Exhibitor’s IMAX Footprint

SHANGHAI, June 13, 2016 /PRNewswire/ — IMAX Corporation (NYSE: IMAX), IMAX China Holding Inc. (HKSE: 1970) and Sichuan Lumière Pavilions Company Ltd. (Lumière), a leading exhibitor in China, announced a full revenue share agreement for 10 new IMAX® theatres. The theatres will be added to new projects located in Tier One and Tier Two cities throughout China and are slated to be installed by the end of 2019. The deal brings Lumière’s IMAX total to 19 theatres.

“We consider IMAX a key competitive advantage for our business and today’s agreement is a direct result of the success we’ve experienced to date with IMAX, which generates incremental box office for our complexes,” said Jimmy Wu, Founder, Chairman and CEO of Sichuan Lumière Pavilions Company Ltd. “IMAX has become a part of the moviegoing mindset of people in China and we look forward to offering our patrons more of the best films around worldwide in the premium, state-of-the-art IMAX format.”

“We are delighted to expand our relationship with Lumière – a valued partner that will bring new IMAX theatres to popular shopping malls in excellent locations across the country,” said IMAX Corp. CEO Richard L. Gelfond. “In the first quarter of this year, our signings growth in China was up 171% from last year. Today’s agreement, along with our recently announced 40-theatre deal inChina, signals that this momentum continues. With our end-to-end technology, high brand awareness in China, and the steady rapid expansion of the cinema business, we believe there is a sizable opportunity for us to continue expanding in China well beyond our current footprint.”

About Lumière Pavilions

Lumière Pavilions is a cinema investment company specializing in the construction and operation of high-end cinemas in China. Since its establishment, the company has positioned itself as the trendsetter in the industry by way of its global vision, innovative designs, and early adoption of advanced technology. Its introduction of the best practices in design, construction, technology, content, and service in compliance with international standards has not only garnered acclamations from the general audience but also elevated the company to emerge as a leading global brand amongst the competition. The company currently operates over 30 fully-owned multiplex cinemas with 230+ screens in over 20 major cities across China. In the field of movie theatre development, operation and distribution, Lumière possesses its own unique methodology that has been proven and applauded by the industry.

About IMAX China

IMAX China is a subsidiary of IMAX Corporation, and is incorporated under the laws of Cayman Islands. IMAX China was established by IMAX Corporation specifically to oversee the expansion of IMAX’s business throughout Greater China. IMAX China trades on the Hong Kong Stock Exchange under the stock code “HK.1970.”

About IMAX Corporation

IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX’s network is among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with offices inLondon, Tokyo, Shanghai and Beijing. As of Mar. 31, 2016, there were 1,066 IMAX theatres (952 commercial multiplexes, 17 commercial destinations and 97 institutions) in 68 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code “HK.1970.”

IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience®, The IMAX Experience®, IMAX Is Believing® and IMAX nXos®are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).

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BMZ Review: Journey to Space

June 9, 2016 – 12:00 pm | Permalink

To the Moon and Beyond!
Journey to Space
By Ross Anthony

The film reminds us of our human drive to explore beyond that which we already know. From land to sea to air to space. Rather than focus on a more comprehensive history of Earth’s space programs (like Space Next), Journey to Space portions perhaps half of its run time to the now discontinued, but celebrated shuttle program. If you haven’t seen Hubble or Space Station, you’ll enjoy the recap. However, if you have scene those films, you might find the clips a bit recycled. That said, I can watch shuttle launches in IMAX over and over and over and never tire. (Happily, Journey to Space hosts several of those.)

The second portion of the film blasts even higher with a nicely simulated glimpse into the Mars-targeted missions. I greatly appreciated the segment on new space suit design. It’s absolutely fascinating and inspiring. People are so creative and smart, if we don’t end up killing ourselves down here, we might just have a chance to connect with our universe. You might be surprised (as I was) that NASA is not the only space program scheming a mission to Mars, and that other developers are planning 1-way missions, for which thousands of people have already volunteered. Amazing!

For decades, we’ve heard many argue that sending robots into space was cheaper, smarter, and even more efficient than lifting people off the Earth. This film production reminds us that there is something essential, something perhaps instinctual, about the human need to explore.

Journey to Space 3D. Copyright © 2016.
Narrated by Patrick Steward. Produced by K2 Films & Giant Screen Films.

Grade……………………..B+ (2.5/4)

Copyright © 1998-2012 Ross Anthony, Author – Speaker – Solo World Circumnavigator